Monday, February 22, 2010

Mind map

About me



Novelty, Creativity, Innovation and Invention

Novelty
Novelty is something uniqueness about the product.



For example

4 in 1 Novelty USB HUB - Funny blooper videos are here

for your office- multifuction novelty shaped 4 ports USB HUB clock + Pen Holder + Business Card Holder

Creativity
Creativity is the findings of new ideas or concepts of the existing thoughts of a product.

Example


Check put this inspirational example..and at the same time it grabs people attention too..
This video is about professionals on how to advertise your product in market with outstanding creativity.

Innovation
Innovation is basically improvement on the products so that it made useful.

Example

Theo Jansen is a "Kinetic Sculptures".A part of him is a art and engineer.His sculpture are made of very light materials and powered by winds.Why BMW? Its a reflection of why they produce the best engines in the world, paired for some of the best handling cars in the world.
this video is to promote and stress BMW's market leadership in the fields of technology and innovation.

Invention

Reference
http://www.wikepedia.com/ -to find the meaning.

http://www.youtube.com/ - watch some example of videos.

Monday, February 1, 2010

DEFINING CREATIVITY

Tuesday 26/1/2010

lecture by Yap Sau Bin


REVIEW
During his lecturer...he ask us to who are creative people in this world??some of them answered beggers,taxi driver,designer,artist and mr.Yap Sau Bin said parents too can be a creative people,solving daily life problem..




i was thinking of Rob Rainford host of license to grill,i found him creative in preparing meals on his grills for the occasion.The different "occasions" provide the impetus for the food choices,and allow Rainford the opportunity to demonstrate different techniques.


what is creativity?


From what i understand, creativity is to think differently to solve a problem in a easy way.Creativity as seen important in various contexts

-creativity in diverse culture

-creativity in art and literature

-creative industries and services

-creativity in organizations

-Econimic views of creativity..

Below are some quotes from the experts on definition of creativity........


Henry Miller ( writer) -- The occurrence of a composition which is both new and valuable.


You cannot use up creativity. The more you use the more you have.Maya Angelou


H. H. Fox (scientist) -- Any thinking process in which original patterns are formed and expressed


RESEARCH


According to author Robert Sternberg,creativity will be balance with these three things;


Synthetic ability -Creative people use this type of thinking to consider implications and project possible responses, problems, and outcomes


Analytical ability -It is the skill to sell or communicate one's ideas to others, to make others believe that ideas, works, or products are valuable, different,useful, innovative, unusual , or worthy of consideration.


Practical ability- it is the ability to think of or generate new, novel, and interesting ideas.

REFERENCE
http://ozpk.tripod.com/000000creat